Financial services case study
Crestbank launches a digital bank in 11 months
Data platform and mobile bank for a regional lender.
The challenge and our approach
Crestbank was losing younger customers to app-only banks and its core systems were 25 years old.
We designed and launched a standalone digital bank on a modern cloud platform in 11 months, with a data team that ships new features every fortnight. The bank now serves 410,000 customers.
Outcomes
Result achieved
410k customers within the first year.
Joint team
Arcwell consultants working side by side with client managers.
Pace
First measurable impact inside 12 weeks.
Sustained
Results still tracked and reported two years later.
Engagement facts
- Client
- Crestbank
- Industry
- Banking
- Practice
- Digital
- Duration
- 16–40 weeks
- Year
- 2025
Arcwell did something no adviser had done for us before: they stayed until the savings were in the accounts.
Andrea CollinsCOO, Northline Logistics
